How wellness industry solutions can develop the gig economy in the EECA region
The gig economy represents a free-market system where organizations and independent workers engage in short-term work arrangements. For the wellness industry, this is an opportunity to hire staff with a wide range of skills without paying for an entire team during the low-demand season. In most countries in Eastern Europe and Central Asia, the wellness industry uses gig economy workers to offer a variety of services.
Full range of professionals
Wellness professionals include massage therapists, chiropractors, osteopathic doctors, physical therapists, acupuncturists, athletic trainers, and many more. Some combine more than one speciality, but even in these cases, two or three workers are never enough to satisfy all the needs of your guests.
To meet this expectation, gig economy workers have proved to be the best option. You can hire any number of employees and pay them after the guest has received the service, and when a part of your treatment team is working as freelancers, you can organize a flexible schedule.
One solution to this challenge is totally networked gig solution that provides businesses with a platform to connect with freelance workers and hire them on a short-term or project basis.
A solution to connect all your employees.
The TNG solution makes it easier for businesses to manage the complexities of gig work. It offers a complete staff management system for both permanent employees and freelancers who can check and review their schedules via the app or web.
TNG also offers a customizable online appointment panel. The advanced booking engine shows personnel availability, recourse, and the status of each reservation. The TNG solution is suitable for almost every business that requires a booking and reservation system and works perfectly for wellness.
This system also helps to motivate employees and keeps the level of service up; because ineffective employees don’t get appointments, or bonus payments. This helps to foster better communication between employers and employees, resulting in improved productivity and job satisfaction among gig workers.
Overall, the TNG solution provides a full range of possibilities for companies looking for ways to manage their gig workforce more effectively. With access to a wide range of secure payment systems, performance tracking tools, and support services tailored specifically for freelancers. These platforms make it easy for businesses of all sizes to take advantage of the benefits offered by the gig economy without sacrificing quality or efficiency in their operations.
The wellness industry is playing an important role in developing the gig economy in the EECA region by providing solutions that benefit both employers and employees alike. With its focus on creating flexible working arrangements, while also offering the right motivation and fair compensation, it is helping to create an environment where everyone benefits from this new employment mode, but without having to worry about their safety or financial stability. And best of all, your guests will always be pleased with the quality of the service.
By Olga Areshkina
HRS Area Director, Kazakhstan
